Dry Rub Beef

Key Features

• ✅ Herby BBQ rub specially developed for beef
• ✅ Creates a deep flavour and a crispy, caramelised crust
• ✅ Suitable for brisket, beef ribs, pulled beef and steaks

Flavour and Use

Dry Rub Beef is a bold BBQ seasoning blend for beef. The combination of paprika and smoked paprika provides a sweet and mildly smoky base. Pepper and chilli add a subtle kick, while cumin contributes earthy notes.

Cloves and cardamom add warm, spiced depth, while bay leaf provides a slightly fresh and bitter undertone. The brown sugar caramelises during cooking, creating a flavourful, crispy crust.

Applications

Use Dry Rub Beef for almost any beef preparation. The seasoning blend is ideal for brisket, beef ribs, pulled beef, beef short ribs and tri-tip. Steaks also develop a delicious flavour when coated with the rub before grilling.

For low & slow preparations, rub the beef generously with the seasoning and allow it to absorb for at least 30 minutes. For larger cuts of meat, you can leave the seasoning to absorb for several hours for a more intense flavour.

Dosage and Preparation

Apply Dry Rub Beef generously and rub the seasoning well into the meat. Allow the rub to absorb for at least 30 minutes. For larger cuts of beef, you can leave the rub on for longer to develop a deeper flavour.

During cooking, the sugar caramelises at around 170°C, creating a beautiful crust. Preferably keep the temperature below 180°C to prevent the sugar from burning and developing a bitter flavour.

Storage Advice

Store your Dry Rub Beef in a cool, dry and dark place away from direct sunlight. Close the packaging tightly after use to preserve the aroma and minimise clumping.